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Wednesday, November 02, 2005

Yahoo Using Google's Name for Marketing It's Own Search Engine

Yahoo is conducting an interesting marketing test...a new way to promote it's own search engine.

If you execute search for google on Yahoo Australia or New Zealand, then Yahoo will display a "Try the new Yahoo! Search" box in the Inside Yahoo section above the organic/natural results for the Google search.

If you do a search for MSN you'll see the "normal" results.

Seems to me Yahoo is picking on Google a bit;-)

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